Margaret Fogarty and Leigh Picchetti, co-founders of Corkboard Communications, have been appointed to the board of directors of the National Agri-Marketing Association (NAMA) Rocky Mountain Chapter, which includes Colorado, Montana, New Mexico and Wyoming, serving as Second Vice President and Treasurer respectively. Picchetti and Fogarty bring extensive experience in agricultural marketing, communications and reputation management to their new board roles. They have guided strategic communications initiatives for global agricultural leaders, national networks […]
Author: Corkboard Communications
A Year of Momentum: Corkboard’s 2025 Milestones
This year marked a pivotal chapter for Corkboard Communications, one defined by building momentum, creating connections and defining the work we set out to do. We built Corkboard on a foundation of more than 50 years of combined experience across communications, brand strategy, digital innovation and creative excellence. Our mission has remained clear from the start—help organizations navigate complexity with clarity and confidence. The response from clients, collaborators and advisors has […]
Avoiding AI’s Slippery Slope to Slop
Imagine our surprise, as we were putting the finishing touches on this post when we stumbled upon the news that Merriam-Webster named slop its Word of the Year. The timing felt almost too perfect. The dictionary defines slop, in part, as low-quality or carelessly produced content. In other words, exactly the outcome many people worry about as AI accelerates how information is created, packaged and […]
Colorado Startup Week 2025: Marketing & the AI Edge
Last week, Colorado Startup Week 2025 brought together founders, investors and innovators to explore what’s next in building and scaling businesses. While artificial intelligence (AI) was a headline topic, broader themes around marketing strategy also stood out. Here are the key takeaways, reinforcing many best practices we use when helping our clients define their brand […]
Before You Tell Me to Get Off Your Lawn, Hear Me Out on AI
In 1995, I called my Uncle Eddie from my dorm room phone in Currier Hall at the University of Iowa. It was a corded wall phone, the kind that lets you pace a few feet before the cord snaps taut. I had just started building my first website for a freshman class project, it was […]
The Engagement That Proved Authenticity Can Be Staged
Pop superstar Taylor Swift has built her brand on absolute control with careful rollouts, coded Easter eggs and calculated aesthetics.
Reputation Challenges in Agribusiness
At Corkboard Communications, we’ve worked in agriculture long enough to see the story shift. What was once a quietly respected industry is now in the spotlight, facing more scrutiny and pressure than ever before. Today, farmers and agribusinesses aren’t just asked how they feed the world. They’re asked how they affect the planet, the climate […]